The Individual Giving Manager manages all aspects of the individual fund development program, including direct mail, online fundraising, signature giving days, monthly Happy Tails League donors, employee giving, and stewardship, and donor retention efforts. Attain targeted revenue goals for each of these programs. Strengthen relationships with current donors, manage the mid-level donor program, increase giving, and expand the organization’s donor base.
Key Duties and Responsibilities
· Annual campaign giving, including direct mail, newsletters, signature giving days, online giving, monthly, mid-level giving, employee giving, and matching gift programs, and general giving for individuals to raise $1.5 – $2M annually as part of a $5.5-8M+ annual philanthropic goal.
· Copywriting, photography, and video for all segments of annual fundraising campaigns and donor communications.
· Stewardship program development and implementation, directly managing and collaborating with the Stewardship Coordinator.
Direct Mail, Monthly Donor, and Online Giving Programs
- Works with Director of Development, Director of Marketing & Communications, Major Gift Officers, VP of Philanthropy, CEO, and consultants to direct strategy, design, and implementation of individual giving programs.
- Directs all aspects of all direct mail solicitations to enhance and expand the number of donors and prospects through acquisition, renewal, sustainer, and special appeals.
- Creates a detailed schedule of activities for both direct mail and online appeals and ensure the appropriate review of copy and mailing list selection.
- Manages and reports on the effectiveness of the online giving program using Blackbaud’s Raiser’s Edge, Qgiv, and MailChimp.
- Writes monthly emails including fundraising campaigns and stewardship content, creates donation forms, schedules all emails, and manages email lists and tags.
- Manages and grows the Happy Tails League monthly giving program.
- Coordinates presentations to new staff on communications, culture of philanthropy, and the employee giving program.
- Considered a member of both the development and communications teams to regularly collaborate across these functions with Major Gifts Officers, Events Manager, Grants Manager, Corporate Giving Manager, Donor Database Manager, Digital Communications Manager, PR Manager, and Graphic Designer.
Stewardship and Other Philanthropy Duties
- Manages donor stewardship program and actively research best ways to cultivate donors. Develop and implement initiatives to encourage donor retention and reactivation.
- Collaborates with Digital Communications Manager on joint communications initiatives, new employee orientation, and increasing internal awareness of philanthropic giving programs.
- Maintains and grows mid-level donor program with the Stewardship Coordinator.
Identifies and manages a portfolio of mid-level donors. - Manages Customer Service fundraising program, trainings, incentives, and SOPs created jointly with departments such as Accounting, Admissions, Adoptions, Vet Services, and Call Center.
- Works with Graphic Designer to design emails and other deliverables.
- Supervises monthly thank you letters/emails/phone calls, quarterly stewardship postcards, social media donations and other stewardship efforts that coincide with appeals.
- Works with Donor Database Manager and Specialist to maintain appeal information, coding, and overall health of the donor database.
- Manages Philanthropy Department’s master email and fundraising communication calendar via Asana, a project management platform. Schedules and coordinates monthly reviews for the deployment of appeals, website widgets and lightboxes, events communications, volunteer communications, portfolio touchpoints, and internal communications messaging.
- Reviews and audits service agreements and invoices for related functions as well as assesses emerging tools and technology for streamlining donor processes and third-party plugins in a fiscally responsible manner.
- Assist with special event preparation and execution.
- Work with Philanthropy team and other departments to achieve annual and strategic goals.
Staff Management
- Directly manages the Stewardship Coordinator.
- Trains and manages a group of volunteers/staff to make donor phone calls and other stewardship activities.
- Establish and monitor staff performance and development goals, assign accountabilities, set objectives, and establish priorities.
- Track and manage the continuing education budget for direct reports.
- Develop performance and professional growth of direct reports.
Other:
- If the Community Animal Response Team (CART) is activated, may serve as the Emergency Support Functions (ESF) #11 desk representative at either the City or County Emergency Operations Center (EOC) and is responsible for serving as the liaison between HSPPR, the CART shelter(s) and the Command Staff.
- Attends EOC-related City and County training, including but not limited to completing the FEMA IS-100.b and IS-700.A certificate to be prepared to serve at the ESF #11 desk.
- Commitment to the mission, values, goals, and success of HSPPR.
- Appropriately documents observed animal behaviors utilizing objective language as required in relevant procedures and/or policies.
- Perform all other duties as assigned.
Supervisory Duties
Directly manages the Stewardship Coordinator and volunteers.
Physical Demands
• Regularly sits at computer station, often in a shared office space.
• Must be able to lift, push, and pull a minimum of forty pounds with reasonable accommodations.
• Must be able to be on feet for extended periods of time.
• Typically stands, bends, stoops, and crouches.
• Consistently exposed to animals in the workplace and animal allergens under conditions with limited alternatives available.
• Periodically drives a HSPPR Vehicle to perform duties.
Schedule Requirements
· Five 8-hour shifts; Monday-Friday
· Schedule may include some weekend and evening work.
· Hybrid remote schedule consideration after 90 days of employment.
Education/Experience Necessary
- Bachelor’s degree or equivalent experience/education.
- Two or more years of copywriting and email marketing experience.
- Three to five years related fundraising experience preferred, including demonstrated progressive growth and success in managing an annual giving program.
- Prior experience in managing direct reports preferred.
- Certified Fund Raising Executive (CFRE) preferred and strong evidence of professional development in fundraising, communications, and leadership.
- A sophisticated and comprehensive understanding of fundraising principles and practices, trends, and a demonstrated high-level of professionalism, collegiality, self-motivation, and success in fundraising.
- Experience creating annual fund materials and various segmentations for individual givers.
- Able to build trust and rapport to interact at all levels of the organization and with donors.
- Strong communicator – articulates ideas verbally and in writing.
- Able to adjust and flex to the changing needs of the organization and department.
- Leads others by being a positive example, encouraging, and supportive and in alignment with HSPPR values.
- High proficiency with MS Office, Outlook, Word, and Excel.
- Proven experience with donor databases, preferably Raiser’s Edge, and digital fundraising (e.g. Qgiv) and email platforms (e.g. Mailchimp).
- Proficient with statistical reporting, producing management reports, and providing lists.
- Proven organizational and planning skills with a demonstrated ability to lead and manage.
- Sound judgment and ability to exercise complete discretion when dealing with confidential information.
- Strong organizational skills and attention to detail.
- Demonstrated ability to supervise, train, and motivate staff.
- Proven experience with the delivery of excellent customer service to stakeholders.
- Willingness to serve on organizational committees and special initiatives.
- Expected commitment for continued professional development
** Applications accepted through July 30, 2025 or until position is filled **
Starting salary: 64,500-66,000/annually DOE